Bump Bumpit up!

Q: Why is it okay to wear a prosthetic plastic thing under your hair that makes it look like you have a skull deformity?

A: Oh, you must be talking about the Bumpit, which recreates a 1960s pouf hairstyle traditionally embraced by beauty queens and country singers and Jane Fonda in Barbarella. This look may have been an outgrowth of the late 50s/early 60s beehive (still sported today by Amy Winehouse and Marge Simpson).

So why is this popular once again? Look at the ad's tagline: "from flat to fabulous in seconds!" It's like a Wonderbra for your hair. It's a way of being taller without wearing high heels. But the real reason behind the Bumpit's resurgence is a secret no one in their right mind wants to admit: today's women want to look like the Tyrannosaurus Rex, a symbol of power, speed and very short arms.

XO,
Ms.Chief